EMX’s Transparent Marketplace provides full visibility into the programmatic supply chain.
Rather than blindly surrendering their media budget to a series of opaque fees throughout the programmatic supply chain, buyers pay one transparent negotiated rate. This creates a unique transparency into exactly how much of their CPM is going to working media and how much is going to the publishers that make up EMX’s marketplace of directly sourced premium inventory.
The Transparent Marketplace Advantage
Spend Efficiently
Direct as much of your spend as possible toward winning high-value inventory.
Higher ROI
Accurately measure the performance of your ad spend and maximize ROAS with complete visibility into fees taken in the programmatic supply chain.
Equal Opportunity for All
Know the true value of the inventory you’re purchasing and the actual cost of reaching your target consumers—no hidden fees or non-transparent barriers.
Scale Across Your Target Audience
Reach the audiences that matter with hundreds of custom premium inventory packages.
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Real People, Dedicated Help
Lean on EMX to troubleshoot and optimize campaigns on a daily basis.
